Simplicity | In Business & Life with Mia Paulus

016: Positioning Your Brand For Success

November 12, 2020 Mia Paulus Season 1 Episode 16
Simplicity | In Business & Life with Mia Paulus
016: Positioning Your Brand For Success
Show Notes

In this episode of the Simplicity in Business & Life podcast, we are going to talk about how to position your brand for success. If you aren’t proactive in positioning your brand the way you envision it the market will make its own assumptions and position you where they want you.

When people experience your brand what do you want them to feel? What do you want them to know about you? When you visualize your customers’ journey through your brand what do you want them to experience?

You’ll learn why a brand position strategy is critical to the success of your business.

To know and feel your brand position strategy you need to:

  1. BE Agile
  2. BE Smart
  3. Be Present

...with those you serve.

Create an authentic brand that customers trust. The way to do this is first to understand YOU!

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